In Simple Term a blockchain is a special type of digital ledger which helps online transaction (made in bitcoin and cryptocurrency). Now a day Blockchain is one of the trending buzzwords in technology. Blockchain technology is usually connected with Bitcoin and other cryptocurrencies.
2.Blockchain technology plays a role of middleman between the advertiser and end user.
3.Blockchain effectively allowed advertisers to connect directly to customers like facebook ads.
4.Sort Out the digital advertising main problems: the ads themselves.
5.Blockchain bring out transparency in online advertising.
Blockchain Example:
You can directly see what that product is and where it came from. If you want to buy it, you know if you are buying it from flipkart directly or from the flipkart marketplace.
Role of BlockChain in digital marketing
1.When blockchain was at first developed, it was designed to resolve something of a two side spending problem that bitcoin users mostly were experiencing.2.Blockchain technology plays a role of middleman between the advertiser and end user.
3.Blockchain effectively allowed advertisers to connect directly to customers like facebook ads.
4.Sort Out the digital advertising main problems: the ads themselves.
5.Blockchain bring out transparency in online advertising.
Blockchain Example:
You can directly see what that product is and where it came from. If you want to buy it, you know if you are buying it from flipkart directly or from the flipkart marketplace.
Blockchain in Digital Marketing 2018
Reviewed by Garima
on
September 12, 2018
Rating:
Reviewed by Garima
on
September 12, 2018
Rating: